Netflix is doubling down on the future of filmmaking. On March 5, 2026, the streaming giant officially acquired InterPositive, an AI filmmaking technology startup founded by Ben Affleck. According to The Los Angeles Times, the deal is designed to bolster Netflix's in-house production capabilities by automating technical hurdles that often slow down big-budget projects.
Affleck is not just selling his tech and moving on. He will join Netflix as a senior advisor, where he will oversee the integration of tools that assist directors with lighting, editorial continuity, and post-production fixes. Fast Company reports that the software is specifically built to handle "labor-intensive" technical tasks while keeping the human filmmaker in the driver's seat. Affleck told Forbes that the mission is to provide technical support that "empowers, rather than replaces, the human artist."
This major business move follows reports that Affleck and his production company, Artists Equity, recently pivoted away from a long-term partnership with Warner Bros. Discovery. By bringing InterPositive in-house, Netflix aims to reduce the time and cost of post-production. 9to5Mac notes that the acquisition positions Netflix as a tech-forward leader in the industry, utilizing AI as a "digital safety net" to maintain high-quality visual standards across its massive content library.
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