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The new agreement uses Nielsen ONE to track Hispanic audiences across TV, radio, and the ViX streaming service for better advertiser insights.

The CBS procedural starring Luke Grimes as Kayce Dutton is already a massive hit, securing a second season just weeks after its March 1 premiere and drawing 20.6 million viewers.

New data shows Netflix, Disney+, and Max will rely entirely on ad-supported tiers for U.S. expansion as premium subscription prices continue to climb.

The 98th Academy Awards saw a 9% viewership decline on ABC and Hulu, marking the lowest audience numbers for the prestigious ceremony since 2022.

The Max medical drama hit a milestone 1.04 billion minutes viewed for the week ending February 15, 2026, trailing only Netflix's 'The Lincoln Lawyer.'

The long-running procedural celebrates its 23rd season with a landmark episode on March 24, 2026, while maintaining its status as a streaming powerhouse.

The broadcaster, which operates 394 stations across 84 markets, aims to eliminate $600 million in debt while maintaining daily operations for listeners and advertisers.

Luke Grimes returns as Kayce Dutton in the franchise's first broadcast procedural, delivering the network's biggest scripted premiere in eight years.

Starring Billy Bob Thornton, the oil-industry drama outperformed ‘Bridgerton’ and ‘Wednesday’ with 26.9 million views in a single week.