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Showing results for "Media Consumption"

BUSINESS
8 Hours a Day? New Report Reveals Global Media Consumption Surge and the Print Book Comeback
PQ Media finds digital habits now dominate over half of U.S. media time, while Gen Z turns back to physical books to fight screen fatigue.
· 2 min read
Meta and Cineverse Bet Big on Short-Form Video with New Million-Dollar Payouts
BUSINESS
Meta and Cineverse Bet Big on Short-Form Video with New Million-Dollar Payouts
Meta launches 'Creator Fast Track' for Reels while Cineverse joins forces with VA Media to dominate YouTube monetization.
· 2 min read
Peacock Goes Vertical With AI NBA Streams and Virtual Andy Cohen
BUSINESS
Peacock Goes Vertical With AI NBA Streams and Virtual Andy Cohen
The streaming service will launch a beta for 9:16 aspect ratio NBA games this spring alongside a personalized Bravo experience hosted by an AI Andy Cohen.
· 1 min read
YouTube Beats Hollywood: Ad Revenue Hits $40.4 Billion to Surpass Major Studios
BUSINESS
YouTube Beats Hollywood: Ad Revenue Hits $40.4 Billion to Surpass Major Studios
A new report from MoffettNathanson reveals YouTube's advertising earnings now exceed the combined totals of Disney, NBC, Paramount, and Warner Bros. Discovery.
· 1 min read
Micro-Dramas Steal the Spotlight, Outperforming Netflix and Disney+ in Daily Mobile Viewing
BUSINESS
Micro-Dramas Steal the Spotlight, Outperforming Netflix and Disney+ in Daily Mobile Viewing
Ultra-short, serialized dramas like ReelShort are captivating US audiences, with mobile users spending more time on these apps than traditional streaming giants.
· 2 min read