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Showing results for "Advertising"
FILM
"I Got Paid Zero Dollars": Nicole Kidman Reveals Viral AMC Ad Was Done for Free
The Oscar winner told Jimmy Fallon she and the 'Being the Ricardos' crew filmed the iconic cinema commercial with 'the purest of intentions' to save movie theaters.
· 2 min read
BUSINESS
The $196 Billion Takeover: Retail Media Set to Dethrone TV Ads by 2026
Retail media investment is expected to reach $196.7 billion this year as brands shift budgets from traditional television to commerce-driven digital channels.
· 1 min read
AWARDS
Oscars See Five-Year Viewership High and Stellar Ad Engagement for 2025 Ceremony
The 97th Academy Awards, hosted by Conan O'Brien, drew nearly 19.7 million viewers and delivered exceptional results for advertisers amidst an evolving media landscape.
· 2 min read
BUSINESS
Meta Strikes Back: Lawsuits Filed Against Deepfake Ad Scammers in Brazil, China, Vietnam
The tech giant is taking legal action against individuals and companies accused of using AI-generated celebrity likenesses to promote fraudulent products on its platforms, including those
· 2 min read
AWARDS
Cannes Lions Crowns France 2026 Creative Country of the Year!
The prestigious festival recognizes France's deep-rooted creative heritage, significant industry investment, and outstanding performance on the global stage, with CEO Simon Cook praising its
· 2 min read